Elemental media

Create a company T-shirt that I can wear out clubbing and everybody will think is cool. Seriously. That was the task. Pretty exceptional for a landscaping company.

Great visions face great challenges. Josiah Venture has been changing the lives of young people in Eastern Europe for 15 years now. In the next three years this team wants to double their impact and plans to raise $10 million in order to do so. Our job was to create a design for their 2×3 Campaign tour. This included the creation of this logo, the design of all PR materials and a website.

Seth Godin says: “If you’re not remarkable, you’re invisible” (paraphrased). So, we want to highlight those Slovak businesses that we find remarkable by creating a website for them that they deserve. And here is the branding for that project. Be Remarkable. Vyniknite.

Heo is one of the top sellers of women’s fashion in Slovakia. It is owned by Slovak fashion model and designer Helena Svancarova. The company specializes in winter clothing for women and we were given the opportunity to design their online shopping website kabaty.sk. As we started working together, it became obvious that a new logo would be needed in addition to the original plan, as well as branding and PR materials.

Josiah Venture is a nonprofit organization with a couple of hundred employees and when the time came to revamp their corporate look we were asked to get on board. This was probably our largest project in 2008. It was a challenging task to redesign our own earlier design. The project started with a visual concept proposal, then we designed more than two dozen PR-related products, created a new skin for JV’s intranet and continue to design personalized prints for employees as an ongoing service.

Every year, Josiah Venture teams organize over 50 summer camps in 11 countries in Central and Eastern Europe. Over the last 15 years their teams have spent 544 weeks on camps with over 32,000 people in attendance. And Elemental Media designers were happy to doodle to get the word out.

Global Youth Initiative organized a gathering of a couple of hundred youth workers from all around the world in Jerusalem. The objective was to reconnect with the roots of the Christian faith and our job was to facilitate this experience graphically on all printed materials and screens. Here you can see the tourist guide-format GYI booklet, together with a 9×3 meter banner.

Matt owns a personal training company in New York. He found our website through an online gallery and asked for a proposal. We were excited about the idea and Stano and I called Matt and it just clicked. Matt is a trainer extraordinaire. He helps people to achieve their fitness goals and does it with style. And style was what he needed for his branding and website.

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The Cube is an apartment building currently being consstructed in Žilina (2009). This was one of those projects where our team played the role of a marketing agency. We were asked to take the marketing study and create an entire campaign for a given audience. We ended up taking the name (Cube) and creating six different marketing slogans, visuals, photography, typography and logo, as well as changing the color scheme of the building in consultation with the architect and designed the website and print materials, including a presentation for investors. The building sold to an investor before there was even a building permit based purely on the campaign itself.